Unlock GROWTH With XiaoHongShu

You’ve got something worth talking about. WECOFA helps the right audience on XiaoHongShu (小红书) find it, love it, and act on it, whether that means buying now or reaching out to you to learn more.

I WANT MORE AWARENESSBoost your brand visibility on XiaoHongShu

I WANT MORE LEADSDrive action from the right prospects

TAILORED XIAOHONGSHU MARKETING STRATEGIES

Our Services

Get your business prepared for consistent success and growth to navigate today's thriving XiaoHongShu environment.

XIAOHONGSHU ADS STRATEGY

We help you plan and launch high-performing ads that connect with the right audience on XHS.

CONTENT CREATION & LOCALISATION

From visuals to captions, we craft native-style content tailored for Chinese-speaking audiences.

INFLUENCER & KOL SEEDING

Partner with relevant XiaoHongShu creators to build brand trust and boost awareness.

CAMPAIGN MANAGEMENT

We handle the full campaign journey from setup to optimisation so you stay focused on results.

BILINGUAL SUPPORT & INSIGHTS

Get strategic support in both English and Chinese, backed by localised insights that drive performance.

LOCALISED CAMPAIGNS

Speak to local buyers in English, Chinese, or both

GET YOUR FREE CONSULTATION NOW

Ready to Grow on XiaoHongShu but Not Sure Where to Start?

Book a free 30-minute consultation with our team.

We’ll look at your brand, audience, and goals and share what’s actually working right now on XiaoHongShu.

No pressure.

No obligation.

Local team.

Bilingual support.

Get platform-specific insights, not generic advice

ABOUT WECOFA

Who We Are

WECOFA is one of the few officially recognised XiaoHongShu Authorised Advertising Partners in Singapore. What sets us apart is that we have an on-ground team based in China working directly under our leadership.

This allows us to move quickly, localise content with precision, and stay closely aligned with platform trends and algorithm changes. While others guess what works, we operate with clarity from both sides of the market.

With teams in both Singapore and China, bilingual expertise, and full access to the XiaoHongShu advertising backend, WECOFA delivers strategy and execution that drives real growth to your business. We also handle Google, META and TikTok digital marketing services.

BRANDS THAT TRUST US TO DELIVER

Our Clients

We’ve worked with over 50 brands in lifestyle, retail and FMCG.

These businesses wanted better results and clearer direction.

Whether it’s more leads, more sales or stronger systems, our clients stay because we focus on outcomes that matter.

Some of our happy clients below:

THE PEOPLE BEHIND THE PERFORMANCE

Our Team

A Cross-Border Team Built for Growth on XiaoHongShu

At WECOFA, our team is built to go beyond surface-level marketing. From creative direction to data insights, every function works hand in hand to build campaigns that are sharp, localised, and performance-focused.

We believe in fast collaboration, constant testing, and always staying ahead of platform shifts. Whether it’s optimising an ad or reshaping a content strategy, our cross-functional team moves with one goal in mind, to have real tangible business growth for all our clients.